Medical Imaging Innovation – NEXO Software

NEXO Software Imaging Innovation

Reality testing: CT and MR imaging professionals are skilled at producing clear diagnostic insight, but managing the flow of information has typically been a greater challenge than producing the image itself.

Envisioning a new reality: Develop a brand identity to introduce an advanced software system for decision support in patient care and contrast management.

Inventing the reality: The NEXO contrast management system was introduced by a futuristic animated character that clearly communicated the advanced capabilities and ease of use of the software.


RSNA Panels

NEXO was introduced at the RSNA 2012 convention with arresting banners and an eye-catching character. The NEXO video also played a starring role

3D Video

The motion, graphics, and sound conveyed in the NEXO video give a topline view of the software’s capabilities and tell the NEXO story in an engaging, memorable way

Launch Brochure

The NEXO brochure communicated the benefits of the software, conveying Patient Past Records, Protocol Management, Key Performance Indicators, and Multi-injector Control




NEXO Software Imaging Innovation

Reality testing: CT and MR imaging professionals are skilled at producing clear diagnostic insight, but managing the flow of information has typically been a greater challenge than producing the image itself.

Envisioning a new reality: Develop a brand identity to introduce an advanced software system for decision support in patient care and contrast management.

Inventing the reality: The NEXO contrast management system was introduced by a futuristic animated character that clearly communicated the advanced capabilities and ease of use of the software.


RSNA Panels

NEXO was introduced at the RSNA 2012 convention with arresting banners and an eye-catching character. The NEXO video also played a starring role

3D Video

The motion, graphics, and sound conveyed in the NEXO video give a topline view of the software’s capabilities and tell the NEXO story in an engaging, memorable way

Launch Brochure

The NEXO brochure communicated the benefits of the software, conveying Patient Past Records, Protocol Management, Key Performance Indicators, and Multi-injector Control

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